Centro Shoes, founded in 2009 is South India’s largest multi-brand footwear chain, operating in three states with more than 30 stores. Increasing their Customer Database Problem: Helping the brand create a database of Window Shoppers. Solution: Improving the data collection process for potential customers, by using a QR code generated…

How does a CRM system make your business activities effortless? A very basic question that would come to your mind if you own a business. A CRM system can benefit businesses by building a deep understanding of your customers based on thier behvaiour and give you a huge audience to…

Call her efficient, smart, or clever- she definitely has the knack to carry out her responsibilities in an effective manner. Ask her interns & they’ll let you know how her management skills are quite underrated. Presenting the employee interview of the month- Ayashree. Here’s an insight into her journey: First off…

Ozora is a premium sky bar and restaurant in the heart of the city of Kolkata. Post-Pandemic and Lockdown, when the brand saw a decline in repeat customers, the team decided to run a Reminder Campaign for their top customers with a loyalty balance of 500 credits and above in…